While shopping for the holidays can be incredibly stressful, whether buying presents or the means to wrap them, it becomes important to remember why you are wrapping in the first place. As Andrea Loth, Owner, and CEO of Gift Six The Wrappery, a mobile gift-wrapping service in Minneapolis, Minnesota puts it, “Wrapping is an art, and you should enjoy it!” For impressive gifts this holiday season without the stress, we researched the best sites to shop for unique, personalized, and even sustainable wrapping paper. Our top picks include custom options featuring family photos from Zazzle, eccentric prints from Anthropologie, and eco-friendly paper from Wrappily. Here are the best place to buy wrapping paper online, no matter the shape or size of your gift. The company also offers gift stickers so you never forget who each present belongs to, plus matching holiday tape to keep gifts secure and beautiful before they are ripped open. Outside of the holiday season, Rifle Paper Co. has you covered with beautiful universal florals that fit perfectly with any occasion from birthdays and bridal showers to Mother’s Day and Easter. World Market acts as a one-stop shop for a complete gift wrapping station with unique ribbon, tissue paper, gift bag, and gift tag options. This year, the site organized its holiday decor and wrapping paper options into four collections:  Sugarplum Village, Happy Hygge, Gilded Grove, and Camp Christmas. You can match all of your holiday items that fit your aesthetic or mix and match based on your recipient. “Quality is key,” says Andrea Loth, Owner, and CEO of Gift Six The Wrappery, a mobile gift-wrapping service in Minneapolis, Minnesota. This refers to a thick wrapping paper that does not rip easily and has tighter corners and crisper edges. Loth recommends peeling back the plastic packaging to feel the wrapping paper when shopping in-store. Her tip: “If it is thicker than notebook paper, it will work great!”

Customization

Many of the options on this list offer wrapping paper that can be custom designed for an extremely personal experience. Sites like Zazzle, Etsy, and Society6 have customization at their core and are great options for those looking to add a personal photo or custom pattern to their gifts. While this may drive up the price, it is an awesome way to make presents feel especially designed to fit their recipient. When customization is not available, Loth offers other ways to add a special touch to the most aesthetically pleasing gifts. Loth recommends buying all of your wraps in similar color palettes and sticking to this theme for ribbons, bows, or other add-ons. “If you want to go the extra mile, consider sliding a candy cane or a sprig of pine from a tree you find around your neighborhood into your bow or ribbon. It’s a little touch that always wows,” she shares.

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Why Trust The Spruce?

Julia Fields is a lifestyle writer for The Spruce covering all things surrounding toys, gifts, and the holidays since October 2021. Before that, she covered similar topics including toy reviews, product round-ups, interviews with experts, and more. Additional input was added by Andrea Loth, Owner and CEO of Gift Six The Wrappery, a mobile gift wrapping service in Minneapolis, Minnesota.